Sense of Self

Sense of Self – a modern bathhouse concept with a distinctive approach - opened to much fanfare (and heavy bookings) in early 2021. The owners Mary Minas and Freya Berwick engaged Naomi in an advisory capacity to help them with concept development and strategic planning, facility design, business and operational readiness, menu development and recruitment & training.

Design - SetSquare Studio, Chamberlain Architects and Hearth Studio

Builder - Munro Build, Mic Projects, Striking Pools

Product - Sans [ceuticals]

Photography - Martina Gemmola