Business Definition
Target Market
Financial Forecasts
Pre-Opening Budget
Working Capital
Competitive Analysis
Recruitment and Personnel Requirements Compensation Packages and Incentive Programs
Philosophy, Concept and Identity Strategic Overview
Spatial Requirements
Spa Menu of Services
Signature spa treatment development, branded product development service and Product Pricing
Design Briefs for Architects and Interior Designers
Guest flow considerations
Spatial Program Developments
Occupational, Health and Safety Considerations Review & Appraise all Spa Design and Drawings Facility Design through build in collaboration with selected Architect and General Contractor
Furniture & Fixture Recommendations
Spa & Fitness Equipment Recommendations
Spa and Guest Supply recommendations & Coordination of Materials and Finishes
Cabinetry Specifications, Reception and Retail Layout Reservations & Software Recommendations
Liaison with Designer and Technicians on Plumbing, Electrical and Lighting Specifications & Installation
Photography briefs
Marketing Plan assistance
Strategies to generate guest traffic
PR, Launch and Press Kit assistance
Design front-of-house collaterals, logos, gift bags, appointment cards, gift cards and vouchers, wrapping etc.
Service Standards and Operating Procedures
Organisational Charts
Job Descriptions and Job Duties
Operations and Employee Manuals
Guest Flow, Policies and Procedures
Recruitment, Hiring and Training assistance
Reporting, Inventory & Purchasing Systems
Product and Equipment Recommendation
Vendor Negotiations
Training and Set-up for products, treatments and operating systems
Design collateral for all back-of-house collateral - consultation forms, staff appraisal forms, checklists, etc.
Full facility management
Design Support Programs specific to site On-going Spa Management
Human Resource Support
Retail Sales Strategies
Purchasing and Inventory Strategies Recruitment Support
On-going Training Solutions
Sales and Marketing Support
Public Relations Support
Secret Shopping Audits